Anette is a nature enthusiast from Randers, Denmark, who shares her passion for winter bathing, hiking, and finding joy in the small moments of everyday life. She's driven by a desire to inspire others to connect with nature and create their own happiness.

The quick ones

Where in the world are you right now? I'm based in Randers, where I enjoy everyday life close to nature—but I love heading to the sea and forests whenever I can.

Hometown? Randers, Denmark.

Your primary discipline? Inspiring others through social media, where I share my love for nature, winter bathing, hiking, and the small moments that make life magical.

Other interests? Anything that brings me closer to nature—winter bathing, long hikes, beach trips, sunsets, and traveling to explore new places.

Let's connect

What drives you? Tell us about your journey and what ignited your passion. I'm driven by feeling the joys of life deep in my soul—the cold of a winter dip, the challenges of a hike, or the calm of the forest. My journey began with a desire to find more presence and joy in my daily life, and along the way, I've discovered that nature, among other things, always gives me the energy I need.

Your most unforgettable moment so far? Standing alone in the water on an early winter morning as the sun breaks the horizon and everything around me is still. It's moments like these that stick with me and remind me why I choose this lifestyle.

What's the next big adventure? What dream are you chasing? I dream of more long hikes—both in Denmark and around the world. I want to challenge myself physically and mentally on new routes and distances where my body is truly put to the test.

Why are you and LOOW the perfect match? Because we share the same love for simplicity, quality, and functionality. LOOW fits perfectly with my active outdoor life, where I need clothes that can handle everything from winter bathing to hiking—and that also feel natural and comfortable.

Your essential piece of LOOW clothing—and why? My favorite is LOOW's t-shirts, because they work for everything—from a dip in the sea to a long hike and even for everyday life. They combine comfort, functionality, and style in the best way.

A personal mantra or philosophy you live by? "Happiness is something you create yourself." For me, life is about finding joy in the small moments and creating our own happiness.

Anything else we should know? I'm passionate about inspiring others to find their own joy in nature—whether it's a cold winter bath, a long hike, or a quiet walk in the forest.