How to join The WOOL Club
The WOOL Club is free. You use your email address and a six-digit code, no password and no membership fee.
How it works
- Start on the club page, a member product or in your cart. Select signup or login. If you are already logged in, you skip the login step.
- Log in with your email address and the code sent to your inbox. Use the email address you have shopped with before. Active members continue straight away.
- Confirm your signup if you are not a member. Accept the newsletter and club terms. Your membership is active once signup succeeds. We then ask where you heard about LOOW. Answering or closing the window takes you back to your product or cart.
We send a weekly newsletter with product news, special offers and stories from people who wear LOOW.
Login and membership
Does logging in make me a member?
No. Login gives access to your LOOW account. Membership also requires joining The WOOL Club and accepting the newsletter and club terms. If you are already a member with an active newsletter subscription, you do not need to join again.
I already have a LOOW account. Do I need a new one?
No. Use your existing email address to keep your orders and membership together in one account.
Do my previous purchases count?
Yes. When you join, your orders from the past four years count towards your points. Use the same email address you used for those purchases. Depending on your points, you can start straight away as Loyal or Royal. Royal members get 20% off all tops.
How do I buy member products?
Everyone can view the products. To buy, log in as an active member subscribed to the newsletter. Use the button on the product page. After login and signup if needed, you return with your selected colour, size and quantity. Then select “Add to cart”. Fan, Loyal and Royal members all have access. View member products.
Where can I find my benefits and discount?
Your LOOW account shows your membership, level, points and discount. Your discount is applied automatically when you are logged in and your order meets its terms. Your welcome email also contains information about your discount. View your member benefits.
I unsubscribed from the newsletter. What should I do?
Log in and rejoin from The WOOL Club page, your cart or a member product. We ask for your consent again before activating member benefits.
If something goes wrong
The login code has not arrived
Check your spam folder. If the code is not there, request a new one. Use the most recent code you received. Contact us if it still does not arrive.
Do I need a password?
No. LOOW uses Shopify login with a six-digit code sent by email.
Signup is not working
After login, check that you have accepted emails and the club terms. If an error appears, you can retry. Your items stay in your cart. Reload the page if the button does not respond, or try joining from the club page.
Need help? Email wool@loow.com.